Who is YDxAgency Ltd?
YDxAgency Ltd. is an Integrated Marketing agency in Nairobi, which specializes in EXPERIENTIAL MARKETING in Kenya and CONSUMER RESEARCH. we create memorable moments that educate, inspire, and connect.
We understand the power of brand experiences and help you engage with your audience to make every minute count. Whether your goal is to empower your sales force, amplify your message, launch your products into the market, engage your consumer directly, or celebrate individuals within your organisation, YDxAgency Ltd helps you make it happen. From strategy to event delivery, we create personalised experiences that deliver on your objectives.
YDxAgency Ltd Approach
At YDxAgency Ltd, we realise the importance of understanding our consumers, their truths, aspirations, and motivations. Consumer insights or simply trends in human behaviours aim to increase the effectiveness of a product or service for the consumer, as well as increase sales for mutual benefit. Drawn on this backdrop, YDxAgency Ltd has a marketing research department and a team whose role is to understand our consumers well before client campaigns. Research, insights are the backbone of our award-winning experiential campaigns.
1. Event Marketing
- Product Launches
- Event management
- Conferences
- Music Concerts
- Sports Events
- CSR Events (Marathons/ Walks/ Sponsorships)
2. Consumer Activation's
- Bar Activations
- Mall Activations
- University/Campus Activations
- Market/Roadshows/Matatu Activations
- Women Chama groups
- Hospital programs
- Sampling
- Consumer Education
3. Direct Sales & Merchandising
- Bar sales drives/promotions
- Retail /Supermarket activation
- Direct Sales: Listing & Distribution
- Merchandising
Experiential/ BTL Marketing.
Research
- Syndicated Studies
- Tracking of trends
- Client specific studies
- Concept Tests
- Qualitative Studies
- Brand Health Studies
- Consumer Immersions
Strategy & Insights
- Communication strategy
- Segmentation
- Cultural pillars
- Interactive workshops
Marketing Society of Kenya
-
Chukua Selfie (Elton John Aids Foundation)
Experiential Campaign of 2019
-
Sikera Apple Cider (East Africa Breweries Ltd)
Experiential Campaign of 2019
-
Novozymes -
Sustainable Marketing Campaign of 2019
Want our team to contact you directly, write to us below.