Nokia-Safaricom Open Day

THE CHALLENGE

Safaricom open day is about rewarding customers by giving them offers so as to create and sustain loyalty among their subscribers.

THE EXECUTION

Nokia- Safaricom open day was running for two weekends. 

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THE OUTCOME

Safaricom partnered with Nokia so as to create and sustain loyalty among its subscribers.

Customers purchasing either Nokia 4.2 or Nokia 7.2 automatically qualify to participate in a draw whereby they stand a chance to win either a mbuzi or Gift Voucher.

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